the viewing of all of the elements on a page is called a page view.
However, some advertisers count a framed page view as viewing all
of the frames that make up a page while others count each page as
a page view to inflate the number of page views counted.
per Click (PPC)
type of advertising price structure where the advertiser pays depending
on the number of times the published ad is clicked on.
per Lead (PPL)
this type of advertising payment structure, the advertiser pays depending
on the number of leads actually delivered by the ad. Information can
often be entered directly into the banner ad.
per Transaction (PPT)
this type of advertising payment structure, the advertiser payment
is subject to the number of sales made from the ad.
interpreted language commonly used to write CGI scripts.
Portable Network Graphics image file format (pronounced Ping). The
PNG format implements transparency and interlacing as well as an Alpha
channel that supports partial transparency.
special kind of encryption that depends on a key pair. If something
is encryped with the public key, only the person with the private
key can read (decrypt) it.